FrogBox is a reliable alternative to traditional moving boxes. They rent durable plastic moving boxes that can withstand the elements and protect fragile belongings better than cardboard. We used a laser cutting technique to showcase cardboard’s weaknesses. Sticker reads “Protect what’s fragile with durable and reusable moving boxes from FrogBox”.
Visuals and Retail execution for Nike Canada's campaign to promote the 100th Anniversary Jersey for Canada World Juniors hockey team. The concept was based on the application of 'infinity mirrors' to create a sense of speed and movement.
Rethink Creative Direction: Lisa Nakamura Art Direction, Design: Mustaali Raj Digital Artist, Retouching: Aaron Campbell Photography: Dave Delnea Animation: Topix Installation, Execution: Zebra
Identity, Packaging, Business Cards, Promotional Tidbits
Urban Wildlife Rescue (previously Toronto Wildlife Centre), promotes the peaceful coexistence of people and wildlife by raising public awareness and providing medical care for sick or orphaned animals in the city. We created a friendly icon system using imagery of the city and wildlife coming together in harmony. Using bright orange and blue helps Urban Wildlife Rescue stand out from other environmental brands.
EMOTIONAL EATING GUIDE
Illustration, Layout, Writing (with Camiel Pell)
Sad Mag Issue No. 15
Identity, Layout, Random Illustrations, Hand Lettering. (Since Issue No. 11)
Sad Magazine is a volunteer-run quarterly arts and culture publication. Fun fact, Sad Mag only prints film photography.