Nike

Concept

Visuals and Retail execution for Nike Canada's campaign to promote the 100th Anniversary Jersey for Canada World Juniors hockey team. The concept was based on the application of 'infinity mirrors' to create a sense of speed and movement.

Rethink
Creative Direction: Lisa Nakamura
Art Direction, Design: Mustaali Raj
Digital Artist, Retouching: Aaron Campbell
Photography: Dave Delnea
Animation: Topix
Installation, Execution: Zebra